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Creative Lead & Copywriter Senior 
Actualmente trabajo de forma independiente con agencias y marcas, colaborando en campañas, contenido y desarrollo creativo.

  • Fuego Camina Conmigo 
  • Vampire Studio 
  • Bakery
  • Evil Love
  • Vandals
  • Studio Roses
  • Dennis Studio
  • SVD 
  • VMLY&R
  • Wunderman Thompson Barcelona
  • The Keenfolks
  • Flirt
  • INNN 

Creative Lead & Copwriter Senior Independiente 
Freelance (2020 - Actualidad)

Creativo Senior
Vampire Studio / Primavera Sound
2023
Responsable de idear y desarrollar conceptos para eventos y campañas, además de contenidos, principalmente para CUPRA en el ámbito lifestyle. Trabajando a partir de la cultura contemporánea, el talento emergente y la música como ejes principales.

Copywriter Senior 
14, DDB, Y&R Barcelona
2005 - 2019

HABILIDADES

Conceptualización, dirección creativa, copywriting, brand experience y activaciones de marca, identidad verbal, campañas integradas, creación de contenido, CRM, naming.

MARCAS

CUPRA y SEAT Global, Decathlon, Levi’s, Wilson Padel, Circuit de Barcelona - Catalunya, SVD, San Miguel, Mahou, Damm, True Fruits, Illa Diagonal, Danone, Generalitat de Catalunya, Revlon Profesional.  

DOCENCIA

Desde 2024 Profesor de Conceptualización y Estrategia Creativa del Máster Events & Experiences en Barcelona School of Creativity. 
2019
Masterclass sobre Coolhunting en Publicidad y aplicaciones en el día a día. Centro Universitario EUSA (adscrito a la Universidad de Sevilla).

 
Creative Lead & Senior Copywriter
Currently working independently with agencies and brands, collaborating across campaigns, content, and creative development.

SELECTED AGENCIES
  • Fuego Camina Conmigo
  • Vampire Studio
  • Bakery
  • Evil Love
  • Vandals
  • Studio Roses
  • Dennis Studio
  • SVD
  • VMLY&R
  • Wunderman Thompson Barcelona

Independent Creative Lead & Senior Copywriter
Freelance (2020 - Present)

Senior creative  
Vampire Studio / Primavera Sound (2023)
Responsible for creating and developing concepts for events, campaigns and content mainly for CUPRA in the lifestyle field. Working from contemporary culture, emerging talent and music as main pillars.

Senior copywriter 
14, DDB, Y&R Barcelona (2005 - 2019)
SKILLSConcept generation, creative direction, copywriting, brand experience and activations, verbal identity, integrated campaigns, content creation, CRM, naming.

SELECTED BRANDS
CUPRA & SEAT Global, Decathlon, Levi’s, Wilson Padel, Circuit de Barcelona - Catalunya, SVD, San Miguel, Damm, True Fruits, Illa Diagonal, Danone, Generalitat de Catalunya, Revlon Professional.  


TEACHING EXPERIENCE
Since 2024 
Professor of Conceptualization and Creative Strategy, Master in Events & Experiences, Barcelona School of Creativity.

2019
Masterclass on ‘Coolhunting in Advertising and everyday applications’ at the EUSA University Centre (affiliated to the University of Seville).
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Marc Forcada
Concept creation + Copywriting

marcforcada@gmail.com
+34 653751480
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Marc Forcada
Independent Creative

marcforcada@gmail.com
+34 653751480