SEAT
Be Free From Worries
Despreocuparse hasta el punto de olvidarse de todo. Bajo el concepto "Be free from worries" desarrollamos una campaña táctica comunicando los servicios de posventa que ofrece la marca. Trabajamos conjuntamente con el ilustrador, Ricard Jorge, para encontrar visuales que evocaran sosiego y despreocupación.
Letting go of worries so much that you forget about everything. Based on the concept Be free from worries we developed a tactical campaign to communicate the brand's after-sales services. We worked together with the illustrator, Ricard Jorge, to find visuals that evoked both calm and carefreeness.
Agencia: 14 (DDB)